Distinguished professors of enology and viticulture from CATÓLICA-LISBON, as well as from the Faculty of Biotechnology of UCP - Porto.
The International Wine Business Program aims to give a solid training in management and business topics about the wine industry.
The program is lectured by professors from renowned universities in enology and viticulture training, to give participants insights on real world solutions for wine producers, managers and marketeers.
In partnership with:
Institutional partner:
- Top managers of the wine industry;
- Producers/ Winemakers, Entrepreneurs;
- Marketing Directors, Export & Distribution Managers;
- Board members and Directors of Regional Demarcated Wine Commissions and Wine Associations;
- Professionals of the wine sector and wine tourism;
- Managers of wine tourism destinations;
- Financial Executives in businesses related to the wine cluster;
- Managers of wineries;
- Enologists and wine experts;
- Wine and gastronomy critics;
- Consultancy experts;
- Other stakeholders in the wine sector
Testimonials:
Key Takeaways:
Complementary course offer: Wines of Portugal Academy Program Level II - Official Certification in Portuguese Wines, Promoted by Wines of Portugal.
Seminars and business visits provided by world top speakers from the wine industry.
Objectives:
This program aims to:
- Provide advanced knowledge in wine business management;
- Provide skills in key aspects of the wine industry, namely in management, finance, distribution, planning, marketing, consumer behaviour, e-business and wine tourism.
Institutional Testimonials:
EXECUTIVE EDUCATION - OPEN PROGRAMS
Mafalda Gato
5th Edition*: starts on April, 2022
*Applications open until April, 2022
Classes: Thursday and Friday, from 5:30 p.m. to 7:30 p.m.
Duration: 49 hours