Format:
In person
"Either we have a sustainable and responsible business or we will not have a business at all."
There is a generalized conception that being a “Responsible Business” has become an unstoppable Macro Trend, where there is a general acceptance of the importance of companies to include, more and more, their social and environmental concerns in the definition of their business strategies.
If it is certain to assume that without economic sustainability hardly there is social and environmental sustainability, it is too more and more certain that without the social and environmental concerns of the companies, hardly they will be able to preserve their economic sustainability. There are no sustainability strategies. Sustainability is The strategy.
A “Responsible Business” goes way beyond the Environment, being a subject that covers areas that go from Ethics to Local Communities; from the way companies treat their employees to the existing Diversity of gender and racial discriminations to the way suppliers treat their own employees, from the interaction with the Media to the way Clients are treated.
To correctly balance all these “stakeholders” will continue to be a competitive advantage to companies, and the “business case for action” is increasingly more obvious. In this program, participants will be provided with the necessary tools to empower them to define the best strategies to face all these challenges.
Senior or middle management for whom the organization considers relevant to deepen their knowledge in this subject, in order to be able to leverage the “Responsible Business” agenda in the company.
Key Takeaways:
Understanding that the "business case" is undeniable and there is no other way for companies aiming for success to operate in the market.
Understanding the challenge of Sustainability as something holistic that affects all dimensions of the company: strategy, marketing, operations, and Human Resources.
Knowing the processes that can lead to the definition of these strategies.
EXECUTIVE EDUCATION - OPEN PROGRAMS
Andreia Hidalgo