"Either we have a responsible business or we will not have a business at all."
- (-) Remove Management filter Management
- (-) Remove Strategy filter Strategy
- (-) Remove Human Resources filter Human Resources
- (-) Remove Finance filter Finance
- (-) Remove Healthcare filter Healthcare
- (-) Remove Banking filter Banking
- (-) Remove Sales APAGAR filter Sales APAGAR
- (-) Remove Strategy APAGAR filter Strategy APAGAR
- Sustainability Apply Sustainability filter
- Innovation Apply Innovation filter
- Digital Apply Digital filter
- Tech Disruption Apply Tech Disruption filter
- Data & Privacy Apply Data & Privacy filter
- Marketing Apply Marketing filter
- Sales Apply Sales filter
- Leadership Apply Leadership filter
- Soft skills Apply Soft skills filter
- Industry Specific Programs Apply Industry Specific Programs filter
- Healthcare Management Apply Healthcare Management filter
This program, applied to product and luxury services management, constitutes a pioneering decision in Portugal which responds to the needs of those who intend to add more value to their brands and projects in the different sectors of activity in which they operate.
Tourism is one of the major economic activities on a global scale. Portugal is on the top 20 with the most competitive tourist destinations in the world, and it is in this area that the country holds the main export economic activity. Sustainability, competitiveness, effectiveness and efficiency of companies and tourism organizations depend, largely, on the qualifications and competences of its human resources.
“The purpose of any business is to create and maintain clients.”
Peter Drucker
“And to ensure that you make money from keeping the client happy.”
John Egan
Nowadays, everyone has to “sell” and create value for the company regardless of their job description. In a changing world, where profitability, efficiency, competitiveness, and sustainability of results assume a new relevance, the commercial role takes on a crucial importance for the companies.
The current situation of pandemic forced the public and private organizations to transit for digital form, in order to be able to answer all the demands of thousands of people and entities which had successive confinements. A lot of companies are aware that if they don’t adapt right now to this new concept, they most likely won’t survive.