In a context of innovation and change, human resources directors face new challenges:
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- (-) Remove Sales filter Sales
- (-) Remove Human Resources filter Human Resources
- (-) Remove Economics filter Economics
- (-) Remove Banking filter Banking
- (-) Remove Tourism filter Tourism
- (-) Remove Entrepreneurship & Innovation filter Entrepreneurship & Innovation
- Management Apply Management filter
- Strategy Apply Strategy filter
- Sustainability Apply Sustainability filter
- Innovation Apply Innovation filter
- Digital Apply Digital filter
- Data & Privacy Apply Data & Privacy filter
- Marketing Apply Marketing filter
- Leadership Apply Leadership filter
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The “BlockChain and SmartContracts” program was developed through a partnership between CATÓLICA-LISBON and TÉCNICO+, with the goal to promote a deep, complete, and most of all applied perspective of these subjects. This 21 hour long program is divided into two parts, one for each school’s expertise.
Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value – Philip Kotler
In a knowledge-based, globalized and open to change society, human resources are at the core of management as being the main factor of comparative sustainable advantage.
Only organisations that have managed to align their human resource policies with their business strategy, integrate personnel and technologies, attract and retain the best talent, develop the potential of employees, involve teams in objectives, create performance oriented cultures and ensure a high level of quality in the professional lives of staff will be able to succeed.
The amount of data available reached incalculable dimensions with the advancement of the information systems, so it is vital their treatment and analysis to support companies strategic decisions.
This program aims to provide analytics professionals a deeper view and understanding of the concepts and methodologies used in scientific research over large datasets that can be applied and implemented in industry contexts, with direct impact on firms’ performance.
Negotiating is quite a difficult task!
Moving from mere negotiating experience (knowing what has worked in the past) to specialization in negotiation (knowing why did it worked) is not an easy task, but it is critical for those who wish to overcome obstacles and achieve negotiating results of excellence.
However, is experience enough to make us expert negotiators? If so, experience should have a good answer for most of business dilemmas, such as:
“The purpose of any business is to create and maintain clients.”
Peter Drucker
“And to ensure that you make money from keeping the client happy.”
John Egan
Nowadays, everyone has to “sell” and create value for the company regardless of their job description. In a changing world, where profitability, efficiency, competitiveness, and sustainability of results assume a new relevance, the commercial role takes on a crucial importance for the companies.
The current situation of pandemic forced the public and private organizations to transit for digital form, in order to be able to answer all the demands of thousands of people and entities which had successive confinements. A lot of companies are aware that if they don’t adapt right now to this new concept, they most likely won’t survive.