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Executive Education

  1. Executive Education
  2. Open Programs
  3. Leading Pharma - Pharmaceutical Industry Management Program
  4. Curriculum

Curriculum

Contacts

Executive Education - Open Programs

Formação de Executivos

E-mail: executivos@ucp.pt

Phone: (+351) 214 269 846

 

 

More Information

10th edition*: starts on September 24th, 2020

Schedule: download here

*Applications open until September 17th, 2020

This program will be taught in Portuguese

Classes: Thursdays and Fridays, from 5 p.m. to 9 p.m.

Duration: 78 hours

aPPLICATIONS

1h Presentation
3h Pharmaceutical Industry Context

Pedro Brito da Cruz/Hugo Pedrosa
8h Strategy and Business Development
8h Marketing & Marketing Strategies
4h Health & Disease - Trends & Realities
8h Healthcare Economics
4h Digital Marketing Challenges

TBC
4h Pharma Branding*
8h Market Access
4h Regulatory Affairs
8h Financial Accounting
8h Negotiation
8h PharmaSim Simulator
2h Discussion Panel: Trends and Future of the Pharmaceutical Industry

TBC

Contacts

Executive Education - Open Programs

Formação de Executivos

E-mail: executivos@ucp.pt

Phone: (+351) 214 269 846

 

 

More Information

10th edition*: starts on September 24th, 2020

Schedule: download here

*Applications open until September 17th, 2020

This program will be taught in Portuguese

Classes: Thursdays and Fridays, from 5 p.m. to 9 p.m.

Duration: 78 hours

aPPLICATIONS

Program Direction

Francisco Velez Roxo

Joana Santos Silva

Testimonial

Mónica Vidal

Marketing Director
Novo Nordisk
Programa de Gestão para a Indústria Farmacêutica
"Leading Pharma allowed me to rethink the Pharmaceutical Industry, in a more transversal and integrated perspective."

Related Events

24
Sep
17:00
Executive Education

Leading Pharma - Pharmaceutical Industry Management Program

Católica Lisbon School of Business & Economics

LisboaLisboa1649-023
Portugal
ALTA DIGITAL