Excellence in Management for a Changing World

PAGE — Advanced Management Program for Executives has shaped several generations of leaders. It brings together the latest models and best practices in state-of-the-art management and offers an intense, unique, and immersive transformational experience for leaders in Portugal.

Its main goal is to provide participants with a solid foundation in management, guided by a distinguished faculty, equipping them with the tools and mindset needed to lead their organizations in an increasingly complex and fast-paced environment.

PAGE is also a privileged space for peer learning and experience sharing, thanks to its participatory methodology, the high level of its participants, and the program’s strong focus on innovation.

This program is eligible for scholarships from the José Neves Foundation. Contact us for more information.

 

An Innovative Thematic Approach

PAGE incorporates an innovative approach to the major themes of contemporary management — from sustainability to digital transformation — ensuring a learning experience that is current, relevant, and aligned with the real challenges faced by today’s leaders.

More than following trends, PAGE prepares participants to anticipate scenarios, lead with purpose, and create real impact within their organizations.

Program Structur

keyboard_arrow_up Block 1: Strategic Management in the 21st Century
1) The Global CEO Mindset for the 21st Century: Sustainability, Digitalisation and Leadership
2) Strategic Management
3) Innovation and Social Entrepreneurship

 

keyboard_arrow_up Block 2: Macroeconomic Trends
1) Economic Development Models + 2) Business Ethics
keyboard_arrow_up Block 3: Marketing and Value Creation
1) Marketing: Creating Customer Value + 2) Marketing and Sales Metrics
3) Commercial Negotiation and Persuasion
4) Digital Marketing
keyboard_arrow_up Block 4: Innovation management
1) Innovation in the 4th Digital Era

2) Digital Transformation

3) Business Analytics - Artificial Intelligence Applied to Management

4) The Innovation Process

 

keyboard_arrow_up Block 5: Leading in a Context of Change
1) Lead Work Teams + 2) Leading Change Processes

3) Communication and Conflict Management

4) Difficult Conversations

 

keyboard_arrow_up Block 6: Finance and Value Creation
1) Analysis of Reports and Accounts

2) Budgeting and Management Control

4) Investment Decisions

5) Financing Decisions
6) Fintech

8) Sustainable Finance

 

Direção do Programa

 

Testimonials:

PAGE also includes a set of complementary dynamic, aiming for a more active and engaging methodology:

Participants will have a briefing section with an invited company, with real data and challenges, to develop adequate solutions. The Bootcamp takes place in a residential format, over an intense weekend of learning, network and constant challenges.

In a residential format, participants will go through a set of activities that focus on leadership and personal branding, from practical public presentation techniques and tools to the development of a "personal showcase" and role-play exercises.

These are 1,5 hours workshops, that will take place once a quarter, focused on subjects pre-selected by PAGE participants. Participants from PAGE previous editions have free attendance at these workshops.

Each PAGE edition will have a business visit that will be combined with one of the modules, aiming the integration between the modules subjects and the reality of organizations of reference.

Want to know more?

Contact the program manager:

Patrícia Rodrigues

E-mail: prodrigues@ucp.pt
Phone: (+351) 217 214 220

Book a call