International Industry Analysis - 2nd Trimester 2020/21

3.5 ECTs / Trimester-Long Course / English

Business leaders and strategy consultants are required to fully understand the industries they are working for, to leverage the international development of companies. Therefore, the International Industry Analysis course aims to integrate and strengthen the strategic, marketing, operational and technological competencies of students, by analysing specific industries on a global level.

Prerequisites: Yes (see syllabus)

Faculty

Assistant Professor (Adjunct)
Adriano Freire earned his Ph.D. in Management in Tokyo, and is currently the President of Grupo Executivo (management consulting and training group) and an…