Cristiano Trinta

Brand Ambassador Portugal
Kering Eyewear
Programa de Marketing de Produtos e Serviços de Luxo

The program provides a comprehensive approach to the luxury sector. The modules are very interesting and very well articulated by the coordinators that encourage the sharing of experiences between participants and guest speakers. It is a very enriching experience that I recommend to any professional in the industry or who want to raise the approach to the industry in which they operate.

Francisco Franco Afonso

Managing Partner, CFGF Hotel Management Corporation
Programa de Marketing de Produtos e Serviços de Luxo

Numa época de forte evolução competitiva, a CATÓLICA-LISBON inova, criando um Curso à medida da realidade específica de uma área em crescimento e de enorme potencial: o Luxo. A primeira edição teve a virtude de apresentar um plano curricular que trouxe conhecimento e informação para todos os gostos. Visitámos Casas de referência como a Ferrari ou a Montblanc. Recebemos oradores desta área reconhecidos internacionalmente, empreendedores nacionais com sucesso à escala global e estudiosos das diferentes componentes do negócio. Finalmente, não posso deixar de referir que o nível dos participantes, o leque de experiências e negócios partilhados, aliado a fontes de inspiração, provenientes de todos os seus ilustres professores, criaram o ambiente para que o mercado nacional do Luxo ganhe novos atores em breve!

Maria João Bahia

Designer de jóias
Programa de Marketing de Produtos e Serviços de Luxo

The Universidade Católica Portuguesa was a pioneer in organizing a program that gives an excellent perspective on an expanding market, the luxury market. What is luxury? How do you live it? How it feels? A very subjective reality analyzed in a program directed to a market with very particular characteristics, and growing. This new reality was addressed in a very professional way and the knowledge and information shared between teachers and students were very enriching.

Nuno Cardoso

General Manager
The Board
Programa de Marketing de Produtos e Serviços de Luxo

This program provides powerful insights and tools in a very specific industry but that can and should be references in all markets, in order to increase the value propositions. Apart from what we learn, we get to know very interesting people from different areas of training and professionals that are on the program with a lot of passion and enthusiasm, which in itself is a very enriching experience.

Sandra Raposo

Marketing/Retail Manager
Montblanc Portugal
Programa de Marketing de Produtos e Serviços de Luxo

The Marketing Program for Luxury Products and Services allowed me, above all, to consolidate and deepen my knowledge in an area that I've been working for 10 years.

I particulary consider enriching the oportunity that this program gives us to contact with some of the main players in the luxury market. The close contact with these players allowed me to acquire knowledge that for me is, without doubt, an added value that I can use in my day-to-day life.
 

Contacts

Executive Education - Open Programs

Tânia Sousa

E-mail: tania.sousa@ucp.pt

Phone: (+351) 217 227 801