1h Program Opening
7h Digital Transformation Toolkit
7h Governance and Management of the Digital in Organizations
7h Digital Strategies
7h Communicating Change in Ways that Motivate Employees
7h Marketing Digital
3h Workshop: Concrete Cases of Digital Transformation in Portugal and Presentation of the Digital Transformation Maturityscape of the IDC

Oradores Convidados

7h Design Thinking
3,5h ProvidentCRM Workshop
14h Digital Transformation, Practical Application
4h Final Groupwork Presentations

Contacts

Executive Education - Open Programs

Tânia Sousa

E-mail: tania.sousa@ucp.pt

Phone: (+351) 217 227 801

 

Testimonial

Sandra Pombo

Brand and Cultural Insight Director
Shift Thinkers
Digital Transformation: Reinventar as Empresas na Era Digital
"... I also underline the excellence and dedication of the teaching staff, whose sharing and experience were fundamental for the assimilation of themes studied."